The Starwood-Mastercraft sales trailer is being fitted out at the corner of Sidney-Preston. Not surprisingly, some people think this is the sales office for the Soho Italia project, their 35 storey condo that soars to new heights (they hope).
But alas, it is the sales office for their Soho Champagne project, the twin towers proposed for 125 Hickory Street at Champagne Avenue, over by the dog shelter on the other (better? wrong?) side of the tracks.
I presume the sales model in the picture is actually unwrapping one of the boutique hotel-room sized condos. At the other end of the trailer is her twin sister with an identical gift-wrapped box. Hopefully she got a different suite:
You can apparently follow the adventures of these creatures on a variety of social media. Reality condo.
Recall that in centretown, Soho Lisgar has its own spokespicture, one that could possibly be mistaken for a Kohler advert:
I must wander over to Parkdale Avenue, to see if they have a cousin sitting over there. It seems to be soho ho all the way.